"Snowbirds" - Active seniors who escape the cold confines of the northern climate each winter for an extended stay in the sunny south. These mature retired people are set apart from their peers as they are active, empowered by discretionary income, have a sense of adventure, and a desire to live life on their terms as they see fit.
Medipac International Communications, Inc. is proud to offer access to the only qualified demographic sample of Canadian Snowbirds. Our mediums are directed towards the mature demographic, but what sets us apart from the rest is the fact that all our clients travel south for the winter. Access to such a niche market is simply unattainable in other mediums.
CSANews is the official publication of the Canadian Snowbird Association, the only association that dedicates its time and energy exclusively to improving the lifestyle of Canadians who travel south each winter. This targeted approach to their mandate has played a critical role in cultivating and ultimately identifying this otherwise elusive demographic.
The mission of the Snowbird Lifestyle Presentation series is to produce entertaining events that provide concise presentations from sponsors who want Snowbirds to take advantage of their product or service. We focus on facilities that satisfy that end. Performing Arts Centres, Concert Halls and Playhouses provide suitable homes for these one-of-a-kind events.
Snowbird Special Events developed organically from the roots of the Canadian Snowbird Association's inaugural Annual General Meeting held in Tampa Florida on February 27, 1993. With such a large flock of these otherwise elusive migratory people convened in one place, the opportunity was too great to pass up. Now hundreds of National and area businesses exhibit at our shows to take advantage of meeting this very special market segment face to face.